iba the world’s leading trade fair for baking, confectionary and snacks takes place
from September 12th to 17th 2015 at the Fairground Messe München
Advance tickets for iba are now available. Visitors can reserve their tickets early, and avoid any hassle come the trade fair itself in Munich. Buying tickets online saves waiting time and up to € 9.00 on the ticket price on the spot. Tickets are available at www.iba.de/en/tickets and can be printed out at home or sent straight to your mobile device. Any vouchers for day tickets can be redeemed online as well.
Alongside the option to purchase advance tickets, the iba website offers many new and useful tools to help you prepare for the trade fair itself. Exhibitors and visitors can find all they need to know to plan their travel, such as direct booking of hotel rooms, an overview of travel deals, information about arrival and about excursions to top sights in Bavaria. Using computer, tablet or smartphone, visitors can filter out favourites from the online catalogue by brand, product or exhibition hall. Hall plans are also available online. Among the other new services on the website are a day-by-day planner listing all events, presentations and specialist demonstrations in the iba programme. These span from the iba forum and summit to guided tours for SMEs and international competitions taking place at the fair. Events can be sorted according to day, time and category. If you are interested in a particular presentation, you can save it directly to your calendar.
It goes without saying that the new iba website is designed for optimal function on smartphones and tablet computers. The screen adjusts automatically to the user’s device, and is designed for use with touch-screen technology. “It was important to us that iba’s new internet presence would work well on any screen and, above all, be user-friendly. Now users have quick and easy access to all the information they are looking for, even when they are on the move,” says Dieter Dohr, general manager of GHM Gesellschaft für Handwerksmessen mbH, iba’s trade fair organiser.
